Marketing That Drives Calls and Opens Doors

Strategic growth support for roofing, restoration, and home service companies ready to scale—without losing leads, burning out their teams, or guessing at what’s working.

You've Got the Crews. You've Got the Sales Team.

But growth still feels chaotic or just flat.

You know your team delivers. The work gets done right. But your pipeline? That’s another story.

Some weeks the phone won’t stop ringing. Others, it’s dead quiet. Your team is juggling Google inquiries, Angie’s List leads, Yelp reviews, and word-of-mouth referrals—while trying to maintain your reputation across platforms like the BBB. But without a clear system, it all turns into noise.

Sales reps are buried in follow-ups. Office staff are stretched thin. Jobs fall through the cracks. You don’t need more chaos—you need structure that scales.

Let’s Stop the Revenue Leaks Before You Add More Leads

At Juniper & Plume, we help home service companies align their marketing, sales systems, and customer experience. Whether leads come through Google or Angie’s List—and whether your reputation lives on Yelp, Facebook, or the BBB—we make sure your brand is consistent, credible, and easy to trust.

Where Home Service Growth Starts to Stick

Show Up for the Jobs You Actually Want

From Google to Angie’s List, your listings should be working as hard as your crews. We optimize your digital presence across lead-generating platforms—and help manage your reputation where future clients are researching, like Yelp and the BBB.

Strengthen the Message Before You Hit the Doorstep

Your brand should do the talking—before you ever show up. We help refine your messaging, elevate your website, and build credibility through content and reputation so clients feel confident saying yes.

Support Your Sales Team With Real Systems

Sales reps shouldn’t have to chase every detail. We create workflows that tie together your lead platforms, estimates, job status, and client communication—so your team closes faster with less friction.

Track What’s Working, Not Just What’s Spent

Between multiple platforms, ads, and campaigns, it’s easy to lose track of what’s driving real revenue. We help you measure ROI by lead source, job type, and service area—so you scale what works and cut what doesn’t.

We Don’t Just Know Marketing.
We Know What It’s Like Behind the Clipboard.

We understand what happens after the call comes in. The inspections. The scope writing. The insurance adjuster delays. The crews, the miscommunications, the follow-ups that never happen.

That’s why we don’t sell you vague leads or one-size-fits-all campaigns. We build growth strategies that actually support your sales process, your office staff, and your boots on the ground—because we’ve been there.

Behind Every Legendary Story, There is The Prequel

The Prequel is your story’s opening scene — a clear, strategic look at where your brand stands today and what’s ready to evolve.

This isn’t a generic audit. It’s the moment your next chapter begins.

Assess

We assess your visibility, SEO, advertising, reputation, and messaging flow to uncover missed opportunities and invisible friction.

Clarify

You’ll receive a personalized report that not only shows where you stand — but also what’s working, what needs attention, and how we’ll get you to your next level.

Strategize

The Prequel gives you the confidence to stop second-guessing and start building revenue with intention and clarity.

We Offer:

Ready to Stop Losing Leads to Disorganization?

You don’t need more volume—you need a system that supports your team, earns client trust, and keeps your schedule full with the kind of work you want more of.

Let’s build it together.

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